My conversation with Curren$y last Wednesday (March 23) never strayed far from weed. We sat down in a makeshift den at a Warner Music Group office in New York and he immediately snatched up a plastic bag of weed from the glass coffee table, delighted that no one took it. He implored his publicist to make sure their driver wouldn’t mind his smoking on their way to lunch, “Please, just ask him to be cool and I will roll a window down, I will buy a Lysol from Duane Reade if he want me to, I will Scotchgard his shit. Please.”
Curren$y’s career includes chapters with Master P, Lil Wayne, and Dame Dash as well as an independent run that included eight free mixtapes and two albums on Amalgam Digital. He released Pilot Talk and Pilot Talk II, which were distributed by Def Jam, with Dash. He also did a mixtape with Wiz Khalifa. Despite a career worthy of a three hour documentary, Curren$y is as nonchalant as a college kid and his music reflects that.
His new project is another sharp career turn. He’s teaming up with Alchemist to release Covert Coupe for free on April 20 through WMG. In our interview, he talks about leveraging hip-hop blogs, his group with Mos Def and Jay Electronica, and the “Choppa Style” video.
ML: You’ve come a long way since [the 2008 XXL Freshmen cover], right?
Curren$y: I guess. I’m still on the grind though. I still feel like that just happened even though clearly it didn’t. They just had the Freshmen cover concert yesterday.
ML: Were you there?
Curren$y: I got there at the last minute. It was like the end of Yelawolf’s set. Everybody was coming out when I was about to walk in. So I was like, ‘Well, shit.’ I just high fived a couple people and got back in the car.
ML: You often get lumped in with the younger generation of rappers. Why do you think that is?
Curren$y: Because it took a minute for that lane to be carved. That groundwork of that took years of waiting even for the game to be ready for something like that. And now, all the music doesn’t have to be the drug music, the gun music to make it. You can kind of just be chillin’. So, it’s easier now. But that time – 19, 20, 21, all that – there was no lane for me at that point. All of that time, it was me carving the lane and waiting for the world to even be receptive.